Meiselman Registry

The Meiselman Registry is the definitive digital archive of Jack Meiselman’s mid-century modern homes in Palm Springs, California. It documents and verifies historical properties, organises them by neighbourhood, and connects homeowners with restoration specialists.

Key features

• Verified property directory with hundreds of homes, each with galleries and architectural history
• Hierarchical neighbourhood classification across 10+ Palm Springs enclaves such as Sunrise Park and Racquet Club Estates
• Curated directory of architects, contractors and preservationists
• Articles & Insights section with maintenance tips and historical context
• Secure community portal for homeowners and enthusiasts
• “Submit Your Home” verification workflow

The challenge

Document, verify and celebrate hundreds of historic properties with heavy high-resolution photography, while keeping the site fast, filterable and easy for a non-technical team to maintain.

What we built

A custom WordPress data model: property post types with ACF schemas (year built, square footage, neighbourhood, architect attribution), AJAX-filtered directories by neighbourhood and status, a service-professional directory, an articles hub and a community portal. A minimalist, luxury aesthetic reflecting Desert Modernism, with caching and image optimisation for fast load times.

SEO & marketing

Rank Math with custom schema for Local Business and Professional Directories, and a silo structure for neighbourhoods to capture high-intent searches for Meiselman homes and Palm Springs mid-century modern architecture.